ASSBI social media has been extremely busy and fruitful over the past few months. We are excited to reported that Dr Lizzie Beadle has returned to her social media editor role after her maternity leave. She will be involved in ASSBI related matters at a reduced and transitional capacity over the next few months, but we are very excited to have her back on board - Travis is particularly thrilled! We missed you!
We had great social media outreach in the leadup to the 2021 conference. Our own posts from the ASSBI page had over 128.2 K impressions, which is more than our usual level of engagement across an entire year. From May 2021, we have procured 94 new followers, 5800 profile views and 494 mentions on Twitter!
The 2021 conference in June/July was particularly successful. The #headstogether2021 hashtag had over 2.33M impressions! We had 2145 tweet, 226 engaged participants, 21 average tweets per hour and an average of 9 tweets per participant across the entire conference – This is amazing! We would like to thank everyone for your participation and would like to thank our prolific tweeters. We would also like to thank the keynote speakers who provided short teaser videos of their presentations. This was a fantastic way to get everyone excited about the conference and it was very well received in the Twittersphere!